Ok, so I am very happy with the iPad but now that I have signed up for an iTunes account here in the US I have had the opportunity to see the difference in prices.

No wonder Steve Jobs/Apple share price is so bloody high, we Australians are getting ripped off BIG TIME! and I mean BIG TIME!

Oh go on your exaggerating I hear you say. I mean surely they are only maybe a dollar more than we pay here, I can live with that.

I think you will be unpleasantly surprised.

Lets take a look at an example shall we. These are figures I plucked at random off the iTunes store both here and in the US.

Australian iTunes store

ItemFormatPrice
Jimi HendrixValleys of NeptuneMusic$16.99
Star TrekMovie$24.99
Pink Floyd -Dark Side of the MoonMusic$17.99
3:10 to Yuma (new version)Movie$17.99
Mozart 250 (iTunes exclusive)Music$169.99
BSG The PlanTV$24.99
AC/DC Back in Black (bonus track)Music$16.99
Jet Get BornMusic$17.99

United States iTunes Store

ItemFormatPrice
Jimi Hendrix Valleys of NeptuneMusic$9.99
Star TrekMovie$19.99
Pink Floyd -Dark Side of the MoonMusic$9.99
3:10 to Yuma (new version)Movie$19.99
Mozart 250 (iTunes exclusive)Music$129.99
BSG The PlanTV$14.99
AC/DC Back in BlackMusic$9.99
Jet Get BornMusic$9.99
Now lets do a price conversion. I will just use XE to do the conversion. It won’t be 100% accurate but close enough.

Converted Prices – 1.00 USD = 1.08548 AUD

Item$US Converted$AU% Diff
Jimi Hendrix Valleys of Neptune$10.84$16.99+36
Star Trek$21.70$24.99+13
Pink Floyd -Dark Side of the Moon$10.84$17.99+40
3:10 to Yuma (new version)$21.70$17.99-21
Mozart 250 (iTunes exclusive)$141.10$169.99+17
BSG The Plan$16.27$24.99+35
AC/DC Back in Black$10.84$16.99+36
Jet Get Born$10.84$17.99+40
Totals$244.13$307.92+$63.79
So that’s a difference of $63.79 we pay for the whole lot above, an average of 21% more. Yes let me say that one more time folks, for the privilege of living in Australia, iTunes and the Australian Government are charging you $63.79 more than those in America and some of those products are as Australian as Rolf Harris and Steve Irwin’s love child.

No doubt the Australian government is probably getting a BIG % of this due to tax but hold on one second, remember all that hoopla years ago about a Free Trade Agreement between the US and Australia penned by Chicken Little and his Lap Dog. Glad to see that paid off for us all!

Apple can’t use the ‘well Australia is a smaller market’ argument that they use with the hardware cause this is the internet babie. Online purchases are the Global Economy on a Global scale so I see no excuse for that much of a price difference.

If Apple or Mr Rudd or anyone else would like to explain to me this blatant gouging of the Australian Public I would love to here it.

BondiGeek